Uwajima is situated deep inside the Uwajima Bay with saw-toothed coast facing the Bungo Channel at the southwestern Ehime. It forms the central city of Ehime located in the southern district embraced by mountains over 1,000 meters high and was flourishing as a castle town for the Date family since the early 17th century. In the center of the city, there are the Uwajima Castle whose donjon remains designated as the important national cultural asset, built in the early 17th century, the Uwatsuhiko-jinja Shrine built in the late 8th century and other sights. The Tenshaen Garden, built as the retirement palace for the Date family, is especially beautiful in the season of wisteria and irises in bloom and admired by the many local people. Tourists can see bullfights, a traditional event with a history of over 300 years in Uwajima. The events are held 5 times a year even today. Bulls weighing about 1 ton butt against each other in ring with a diameter of 20 meters in a domed bullfight arena. The bulls fight until either loses the fighting spirit. The largest festival in Uwajima, Warei Grand Festival, is celebrated in every summer at the Warei-jinja Shrine that is worshiped as the protector deity for sea-farers and familiarly called Warei-sama by the local people, and a ritual to pray for rich haul and good harvest is conducted in front of the shrine.